Technical Expertise To overcome the challenge of technical expertise in the survey programming phase requires a combination of upskilling, leveraging available resources. Here are few steps how we overcome this: 1. Identify Technical Knowledge Gaps: Survience always identifying the specific areas of technical expertise that are lacking within our team. Assess the skills required for […]
#survience
Ensuring Authenticity: Best Methods to Safeguard Open-Ended Survey Responses
Hey market researchers’ community! đź‘‹ we understand the importance of gathering genuine insights through open-ended survey responses. However, with the rise of language models like ChatGPT, it’s crucial to be vigilant and ensure the authenticity of these responses. Here are some recommended methods to help you identify and address potential instances of copied content: 1. Implement […]
Virtual Reality and Market Research
Understanding Virtual Reality’s contribution to research and insights The prevalence of immersive technology in the business world is sharply increasing. Consumer experience has a new dimension with virtual reality applied to a wide variety of fields and industry verticals, but it is more important to understand what VR [Virtual Reality] is and how it could […]
COVID – 19
I hope you are all having a wonderful start to the new year. It’s a new year, and we’re praying for a safe and healthy year for all of us. In the last year, we’ve embraced the new normal and tend to fit in with it. Looking back on how it all began and how […]
Vaccine Fallacies – Covid19 Herald
Along with the good news that vaccines are available to strengthen us, there has been a flood of misleading vaccine information circulating on the internet. All of this misrepresentation creates uncertainty in people’s minds, preventing them from being vaccinated. As the nation reacts to the COVID-19 outbreak, we are confronted with an oversupply of virus-related […]